When to Opt for Website Revamping Services?
This one is a pretty important question to ask, as a lot of things are dependent on its answer. Here are a few points that will help you note that your website has reached a point where its current version is no longer supporting your needs perfectly. Look for the following signs, and if any of these are visible, you must choose to revamp your website.
- Declining traffic: When you start to see a decline in your regular traffic and you have made all the possible changes in your products/services to make them better, your website might be the culprit here. No matter how much your products or services have improved over the years, the channel that lets you connect with potential customers acts as the bottleneck here.
- Low conversions: The decrease in the number of conversions is also a sign that your website is not working well enough. When users are not doing what your website offers, it shows that there is something wrong with the website itself. It might be improper navigation or poor user experience. Even if the website can attract some traffic, its lack of competency will cause a lack of action that you want from the visitors.
- High bounce rates: If the bounce rates are high enough, it means the visitors are not getting the right cues to remain on your website for a bit longer, and they are getting away from it immediately. It is a clear sign that the website is failing to engage them. One thing that you must keep in mind is that such a high bounce rate works strictly against the SEO performance of the website as well, which may impact your brand’s exposure pretty severely.
There are several other signs that prove the incompetence of a website in the modern age as well. Things like CMS limitations, outdated plugins, and themes are also signs that the website needs to be redesigned. Once you pinpoint such signs on the website, there is no need to worry because web development and design agencies like Prettify Creative are here to help.
Understanding Website Redesign vs Website Refresh Scenario
This is a very important thing to consider during this process. You know that the website is not performing well, but you have no idea about how much of it is good and how much is outdated. If the reason behind the poor performance is a little one, they need to be corrected, not the entire website. In such a case, redesigning the entire website would be a waste of money and time. In places like Delhi, where the number of businesses is already on the rise, time is very important. Here are a few points that will help you make an informed decision in this regard.
Choose for website refresh if:
- Your website looks great and modern, but lacks some minor aesthetic details to reflect modernity and innovation.
- You are seeing considerably small drops in performance in terms of user engagement.
- You feel that mobile responsiveness is good, but can be improved further.
- The content on the website is acceptable but has some room for updates.
- Your CMS is functioning as per your expectations, and you are happy with the backend as well.
Choose for website redesigning if:
- The design looks pretty outdated and is no longer relevant in reflecting your brand identity.
- The website is dependent on outdated technologies and platforms with limited or no scalability features.
- You have changed your business goals and brand motive along with the services and products that you offer.
- You are getting insights that users are not happy with the navigation.
- The website is not mobile-friendly and responds very slowly on mobiles and tablets.
- You are seeing high bounce rates and low conversions.
No matter which of the above you go for, there are some questions that you must ask yourself. The answer to these questions will play a major role in improving your business in Gurgaon and other adjacent regions.
- Are my users interacting with the website the way I want?
- Is my website supporting their entire customer journey the way I intend?
- Is my website aligned with modern design trends and SEO practices?
- Can I manage the content easily and update the content whenever I want?
Once the work on your website is completed, ensure that none of the answers are NO. After the completion of your website revamping, the answer to all these four questions should be YES only.
Prettify Creative offers the Best Website Redesign Solutions
We have been active in this region for a long time, and our services have transformed the business journey of many brands here in Noida and all across India. This is mainly because our process is accurate and addresses all the major issues that might be impacting your business prospects negatively. Here is a detailed look at the way our experts revamp your website to complement your overall business efforts.
- Thorough audit and strategy-making: First and foremost, we audit the entire scenario. Since we refrain from working based on speculation, our motive is to collect accurate data regarding where your website is failing you and what needs to be improved. The strategy for website redesign depends on this data.
- Define goals with the clients: We sit together in discussions with our clients to know about their business goals. Once the goals are clear, we can formulate the right design that will serve the needs of the business in the best way. If your business has to process user details of millions every day, the website should be simple and quick enough to facilitate this demand.
- Planning regarding the content inventory: Since the business will rely on a whole new website, it is important to ensure that the website delivers this message to potential users. That is why proper planning is done about the content inventory and other essential aspects.
- Web Design: Now we start designing the visual elements that match the exact demands of the clients and work best for the current market scenario as well. There are inputs from two sides that go into the designing process, i.e., one is from the clients regarding what they want, and the other is from our team that knows what is needed in the market of Delhi and across India.
- Web Development: Development is the core portion of the website that defines its behavior. All the elements that have been designed work in synchronization with each other only because of perfect development. Prettify Creative has a team of expert developers who know it all when it comes to making websites that not only look great, but scrolling and exploring them is also seamless.
- Testing and launch: Before the website is launched for practical users, it goes through rigorous testing. This is something that ensures the website will function best in the real world. Testing the website among relevant users gives us key insights into what needs to be done in order to make the website even better.
- Post-launch monitoring: Things do not always go as per the plans. That is why we have to monitor the website after it goes live in the real world. At this phase, some minor upgrades are made to ensure that the website is working exactly as the client intends.
What can you expect from a Website Redesign Service?
Being clear about what you get from the website redesigning companies will help you a lot in saving money and time. Of all those things, you must be aware of the benefits that you will be getting once the website revamping task is complete. The first thing that you should know is that they are masters in providing you with custom designs. So, you can expect to get a website precisely based on what you want. Be it the visuals, navigation style, and all other features that you want your users to see and enjoy, these website redesign services will ensure that.
If you have some specific demands regarding CMS flexibility, SEO readiness, speed optimization, and responsiveness on smartphones and tablets, it can be delivered very easily through website revamping.
Future-proof Solutions from Prettify Creative in Gurgaon, Delhi, Noida!
With tested expertise in this field and a work record of serving the needs of a wide range of businesses across Delhi, Noida, and Gurgaon, we know all the essentials that are needed to make your website shine. The truth about the online presence of a website is now a well-established fact, and a large number of businesses have joined the race. In a situation like this, we offer solutions that are not only highly effective but also future-proof. One of the most important aspects that we focus on is scalability. We know that the business will be gaining more traction and an increased number of customers as time passes, which makes us design websites with proper scalability. As a result, we give you something that will keep engaging and serving your needs as the business grows and prospers in the future. These are exactly the kind of website revamping services where you won’t need frequent upgrades.
Better outcomes are ensured every time because of our collaborative website redesign services. Collaboration remains the most important part of our overall process, where the insights from clients are valued and incorporated into the design. Whether it be post-launch QA or wireframes in the beginning, we take care of everything with pinpoint accuracy. As our entire approach is data-backed, the best results are ensured for every business. Things like conversion funnels, A/B testing, heatmaps, click tracking, and all other related elements are the second nature of our skilled developers. When everything is monitored and correct measures are taken on such a precise level, getting the best results becomes a normal thing. With the right team and the best approach, Prettify Creative always ensures that your business is able to make the most out of this online sphere. A design that appeals to the users and speaks for your qualities is refined further with a web development team by injecting the behavior that you want into your website. It is a completely new dimension of user experience that delights every visitor.
Get the best website revamping services, as it is not a choice but rather a business strategy.
When the number of online users is on the rise, your website acts as a handshake with the target customers. Think of the consciousness of a store owner who wants to make everything according to the demands of the customers, right from furniture to aesthetics. The same is the case when you are planning to attract more customers via your website. That is exactly why paying attention to every single detail matters so much. With a team of experts like Prettify Creative, you can have enough time to focus on other vital aspects of your business while the design gets to the best possible state. Give us a chance to provide exactly the type of assistance that your business needs to gain an advantage over your competitors. As the market of the key regions like Delhi, Noida, and Gurgaon keeps flourishing, more and more new businesses are launching every day. This has created a pretty competitive scenario here. With the right agency on your side, you can rest assured about the performance of the online portfolio of your business.